Particle generation refers to the use of computer programs in the production of film and television works to generate a large number of graphic elements, such as sparks, smoke, water droplets, etc., to enhance the visual effect and expressiveness of the film. Particle generation technology can add details and dynamic effects to the film, making the film more realistic and shocking. The main purpose of particle generation is to provide special effects with details and dynamic effects to enhance the visual effect and expressiveness of the film. Particle generation needs to be finely processed and adjusted according to the needs of the film and the requirements of the director to achieve the best special effects.

Professional photography refers to an artistic or professional activity that uses professional photography equipment and technology to photograph and create people, objects, landscapes, etc. Professional photographers need to have rich photography knowledge and technology, and be able to accurately judge and process the environment, light, composition, etc., in order to achieve the best shooting effect.

Director and production are two very important roles in the process of making film and television works, and they play key roles in different stages of film and television production. The director is one of the key figures in the production of film and television works. He is responsible for the visual presentation and artistic direction of the film, and comprehensively arranges and guides the script, actor performance, photography, sound effects and other aspects of the film to ensure the production quality and effect of the film. The director needs to comprehensively plan and organize all aspects of the film, and work closely with the production team to complete the production of the film. The producer is another important role in the production of film and television works. He is responsible for the production and organization of the film, including planning, budget, recruiting actors, selecting venues, purchasing equipment and props, etc. Producers need to fully control and coordinate the production process of the film to ensure that the production schedule and budget of the film are controlled within a reasonable range.

Actor recruitment and management is a very important part of the production process of film and television works. It involves the selection of actors, the arrangement of actors' working hours and salary, etc. Actor recruitment and management need to be carried out after the script and site inspection are completed, so as to better realize the presentation of the storyline and scene.

Site investigation and organization are very important parts of the production of film and television works, which involve the selection of shooting locations, determination of scenes and sets, and other aspects of work. The location investigation and organization need to be carried out after the script is written, so as to better realize the presentation of the storyline and scene.

A brand guideline is a document, usually developed by a business or a brand's marketing team, that identifies the core elements and norms of a brand and ensures that all brand-related activities and materials conform to those standards. Brand guidelines typically include the following: Brand Positioning: Determine the brand's core values, brand promise, and target consumers. Brand logo: Determine the design, color, font and other specifications of the brand logo, and provide relevant usage guidelines and specifications to ensure the consistency and integrity of the brand logo. Brand language: Determine the language style and tone of the brand, including tone, diction, vocabulary and grammar, to ensure that the language style of the brand is consistent and consistent with the brand image and positioning. Brand image: Determine the visual image of the brand, including brand advertising, publicity, packaging, product design, etc., to ensure that the brand image is consistent and in line with the brand image and positioning. Usage guidelines: including the usage methods and specifications of brand logos, brand language usage guidelines, brand image usage guidelines, etc., to ensure brand consistency and integrity.

3D Animation Production

Street interview videos involve “person-on-the-street interviews”. Preliminary investigation must be conducted, such as setting the interview targets and preparing a handful of questions. The shooting is relatively simple, with an emphasize of realism. Post-production is also relatively uncomplicated and straightforward, which can keep the costs down since salaries for hiring actors and rental fees for venues are not required. As long as the interview questions are well-designed and there are adequate interviewees, it is not difficult to obtain a wonderful shot to impress the audience with surprises. “Street interviews” can bring out ordinary people’s queries and doubts. Then, solutions to these questions are provided at the end of the video, which are the products or the services of the clients.

This type of videos is often chosen for online promotion since the production process is relatively simple and promising. The main focus is on the users’ first-hand experience about certain product or service, and they share their feelings in the video. Since the video content is about personal experience, there are not many post-production modifications needed. This type of videos can generate promising marketing effects.

It is generally believed that clear sky and good light are necessary conditions for a good promotional film. When the weather starts to turn bad, many people lose interest in shooting promotional videos. In fact, any weather can provide different shooting opportunities, and rain just provides the best opportunity for photographers to explore the creative shooting of their own promotional videos, making your works more interesting and more attractive to others in rainy days. Therefore, in rainy days, it is also possible to shoot promotional videos that satisfy customers.

Distinctive characters and touching storylines can often captivate the audience. Therefore, microfilms often give surprising marketing effects. To shoot a microfilm, more actors and venues are involved; hence, the production time tends to be longer. Yet, microfilms usually have a more complete storyline and enjoyability, and can be broadcasted through various platforms. The internet is the most typical platform for playing a microfilm. Humours, fashion trends, charity and education, business and commerce can be some of the possible themes of the microfilms. Storylines of the microfilms can be written independently or in series.

During the grand-opening of large-scale events, there is always a wonderful opening video to showcase the theme and content of the event to the guests and visitors. Event opening videos must be produced before the commencement of the events. Innovative techniques should be adopted to capture the audience’s attention and the whole message should be conveyed within one or two minutes. A high-quality event opening video can definitely make a good event even better.